SWOT

Monica DĂ­az presenting her Personal SWOT Analysis framework on a slide behind her

Ready to stop doubting and start leading your career with clarity?

Download your free Personal SWOT Analysis now and begin turning insight into action.

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STRUGGLING TO TALK ABOUT WHAT MAKES YOU GREAT?

Feeling Stuck in Your Career?

• Do you second-guess how to describe your strengths in a job interview, networking event, or performance review?
• Unsure how to position your skills in a way that gets noticed?
• Feeling like you’re spinning your wheels with no clear direction?

You’re not alone. So many talented professionals struggle to own their value, communicate their impact, and move forward with clarity.

That’s exactly where the Personal SWOT Analysis comes in.

Adapted from the classic business framework, the SWOT tool—Strengths, Weaknesses, Opportunities, and Threats—becomes a powerful self-reflection resource when applied to you. It helps you identify what sets you apart, where you can grow, and how to align your strengths with real opportunities in your field.

In my coaching work, I guide clients through this process to unlock clarity, boost confidence, and lead their careers with intention. Whether you’re aiming for a promotion, planning a pivot, or simply looking for more purpose in your current path—this tool is your first step.

Start planning your career strategically with this free SWOT tool for personal growth, then complement it with the Mindset Matters presentation, the Your Latinidad as Your Superpower resource, or relevant articles on the blog.